Branding
Creative Workforce for the Future work with organisations keen to overcome the structural barriers that prevent under represented groups from thriving within the creative industry.
They offer a flexible and tailor made programme of professional development, focusing on inclusion for companies and paid internships for young people.
Patwa's role was to design a logo and set of basic guidelines for colour, layout and typography.
A part of the brief was to take inspiration from their partner; Bristol & Bath Creative R+D's branding. For this we took the 'X' from their logo, adapting it into an arrow to represent the future.
The programme's lead delivery partners – Bristol & Bath Creative R+D, UWE Bristol and Watershed
In 2017 the Go West report into Bristol’s television and Film industries identified that only 2.6% of freelancers in the industry identified as Black and Minority Ethnic.